The International Marketing Management Department (IMM) is a member of EAS Vietnam. It has responsible for researching and developing effective management tools and solutions of Global Marketing Communication and Management by global IHHRM G23.0 standard. We will create world-class higher professional Marketing managers who not only create high value of development but also to sustainable development. The fact that many "schools of marketing" and "famous leader in marketing" in the world have collapsed proves the trend and value of traditional marketing approaches which are no longer appropriate. They have just used a method of snatching and promoting advertising, so when they face with a big trouble or crisis, it causes a series of global breakdowns. The global marketers generation with IHHRM G23.0 will be the inevitable trend and the key not only solve the administration issues but also other problems such as: diplomacy - economics - politics and beyond, peace and prosperity